Puppet Privacy Policy cont’d:
More Details – Cookie Policy
We use cookies and related technologies to collect information as you navigate the Site.
Required Cookies
Required cookies are necessary to enable the basic features of the website to function. Puppet uses some cookies that are required for the delivery of services on our websites. Cookies that are required allow us to (i) enable you to navigate round the website, (ii) manage your login session so you can move easily from one page to another within the site. These cookies are also essential for you to access secure areas of the website; for example, to use shopping baskets or make payments and to measure load times and performance of the website.
We also use Google Tag Manager. This service allows website tags to be managed via an interface. Tags are small elements of code that are used, for example, to measure traffic and visitor behavior, to understand the effect of online advertising and social channels, to set up remarketing and orientation towards target groups, and to test and optimize websites. Google Tag Manager only implements tags. This means that no cookies are used and, as a result, no personal data is recorded. We list it here for completeness and to be transparent about the tools we use. If deactivation has been performed at a domain or cookie level, this remains in place for all tracking tags if these are implemented with Google Tag Manager.
Functional Cookies
Functional cookies allow us to analyze your use of the Site to evaluate and improve our performance. Puppet also uses functional cookies to improve our service to you and personalize your web browsing experience, such as by gaining a better understanding of your interests and requirements regarding our websites, our business or our products and services. For example, we may use functional cookies to (i) customize elements of the layout and/or content of the site pages for you, (ii) enabling live chat on our website and supporting our marketing to users who use the live chat function, (iii) to understand how you engage with our website so we can make it better (i.e., analytics), (iv) host video content on our website and reporting on how you engage with the video content, (v) provide customer support and engagement where product support or other communications are logged through are website, (vi) confirm users are human and not bots when accessing certain parts of the website, or (vii) support our marketing activities by allowing us to understand how marketing prospects and contacts interact with our website.
Advertising Cookies
Advertising cookies are used to show you ads that are more relevant to you. We may share this information with advertisers or use it to better understand your interests. We work with partners to manage our advertising on other sites. This may involve gathering information about the pages through our advertising partners on the website that you visit, and information about other websites that you visit, so as to place you in a “market segment”. This information is then used to place our advertisements based on your browsing activities and interests on other sites you visit. For more information about this type of behavioral advertising and about how to turn this feature off, please visit www.networkadvertising.org or for our EU or UK users, http://www.youronlinechoices.eu. Without these cookies, advertisements encounter will be less relevant to you and to your interests.
Advertising cookies may also record your visit to our website, the pages you have visited, and the links you have followed. We will use this information subject to your choices and preferences to make our site and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
Managing Preferences
If you do not want your information to be stored by cookies, you can manage your cookie preferences by using the options and tools made available to you by Puppet or your web browser.
If a cookie manager has been implemented by Puppet on the website you are visiting, the cookie tool will be displayed on the website during your visit (e.g., click the “Cookie Preferences” or similar link at the bottom of the website). You can use the cookie manager to set your cookie preference and to see a list of the cookies used on the Puppet website. The cookie manager also provides information on the specific cookies used and the classification of the cookie (i.e., Required, Functional or Advertising). Whether you utilize the cookie manager or manage cookies at the individual browser level, please remember that Required cookies will remain and cannot be turned off. Please also understand that choosing to reject cookies may reduce the performance and functionality of our websites.
You can also configure your browser so that it always rejects these cookies or asks you each time whether you want to accept them or not. Your browser documentation includes instructions explaining how to enable, disable or delete cookies at the browser level (usually located within the “Help”, “Tools” or “Edit” facility). While Puppet websites at this time generally do not recognize automated browser signals regarding tracking mechanisms, such as “do not track” instructions, you can generally express your privacy preferences regarding the use of most cookies and similar technology through your web browser.
Other Technologies
Puppet also uses web beacons alone or in conjunction with cookies to compile information about usage of our websites and interaction with emails from Puppet (e.g., open rates, click through rates). Web beacons are clear electronic images that can recognize certain types of information on your device, such as cookies, when you view a particular website tied to the web beacon, and a description of a website tied to the web beacon. For example, Puppet may place web beacons in marketing emails that notify Puppet when you click on a link in the email that directs you to one of our websites. Puppet uses web beacons to operate and improve our websites and email communications.