Senior Social and Digital Marketing Manager - REMOTE

at Puppet, Inc. Remote North America

Hi, I’m Erik Frieberg, CMO at Puppet,

I’m looking for a Senior Social and Digital Marketing Manager to accelerate the adoption of Puppet’s commercial and open source products through a proactive and data-driven approach to social and digital marketing. You will help develop the strategy and oversee the day-to-day execution of strategic paid and organic social media initiatives that expand Puppet’s brand awareness and drive customer growth. This includes social media content and channel management, measurement and analysis of social media initiatives, and establishing and maintaining social media governance. This is a unique opportunity to play a key leadership role in an exciting, fast-growing business. In short, you will be the voice of our brand on social media.

Meaningful work you’ll contribute

  • Quickly assess the landscape of challenges and opportunities within all of the Puppet’s social media properties. Create and execute strategies for social media channels including but not limited to Twitter, LinkedIn and Facebook
  • Manage day-to-day reactive and proactive communications on all key social media channels. Plan and manage the publishing calendar, social objectives, messaging, writing of posts, sourcing or creating the visual images for these posts, aligning to the overall product and marketing plan
  • Curate relevant industry and thought leadership content to reach the audience most likely to engage, work with and/or advocate on behalf of Puppet
  • Identify and engage with industry influencers and thought leaders on social media to drive awareness and perceptions of Puppet
  • Create and maintain a consistent voice for Puppet online that is engaging and authentic to our IT audiences.
  • Implement best practices for social listening, uploading, tagging, reporting, and optimization of channels
  • Grow engagement, reach, and impact through proactive organic campaigns and management
  • Frequently measure performance against engagement and reach KPIs, and present results to internal stakeholders. Analyze relevant data and produce regular reports on recent social activity, providing insights and recommendations as needed
  • Partner with internal subject matter experts to respond to support and product-related questions
  • Support social media objectives across all the time zones Puppet conducts business in
  • Seek and evaluate new social media and platforms and technology opportunities and stay at the forefront of the adoption of new social media trends, tools, and channels
  • Establish social media guidelines for Puppet employees, as well as develop and implement strategies for leveraging employees to amplify Puppet news in their own social networks
  • Develop and manage strategies to support senior executives’ visibility and engagement in social media

You are… 

  • An experienced creative writer with exemplary attention to detail; excellent written and verbal communication skills
  • A highly collaborative team player with excellent interpersonal skills who works cross-departmentally and globally. Must have a high degree of comfort working with people in diverse groups with tight deadlines to propose new strategies and implement them.
  • Passionate about driving Puppet’s value through engaging content creation. 
  • Scrappy and self-directed. You are skilled at autonomously driving projects in a startup environment with minimal guidance and limited resources while having a ton of freedom and creativity to continue moving forward. You roll up your sleeves and drive execution and results. 
  • Flexible and accountable. You have an ability to work within tight deadlines, adjust to changes in priorities, and balance short term needs with long term strategic initiatives

Valuable experiences and skills you’ll bring to Puppet

  • 5-7 years communications experience managing social media for a B2B technology company in a rapidly changing environment
  • Demonstrated capability to independently create engaging copy, imagery, and video content for targeted audiences and to support stated goals
  • A keen understanding of the benefits, nuances and best practices of different social platforms including but not limited to Twitter, LinkedIn, YouTube, Facebook and SlideShare
  • Experience planning and hosting Twitter chats to capitalize on relevant topics and/or showcase company subject matter experts and thought leaders
  • Sound editorial judgment with an informed POV on content that will appeal to Puppet’s demographic
  • Demonstrated ability to set realistic social media goals, as well as to interpret, summarize and present social media ROI to stakeholders
  • Knowledge in SEO/SEM/online media, analytics, and website management
  • Strong project management skills: prioritizes work; manages stakeholder expectations

Bonus, but not required (shout about it in your application if you have experience):

  • Experience working at a startup or high-growth organization
  • Experience with open source software communities

We are hiring at various experience levels and we’re particularly interested in having a diverse team with a broad set of skills and viewpoints. If this seems like your dream job, but you’re not sure if you qualify, apply anyway!

 *Visa Sponsorship

Please note, this position is not eligible for visa sponsorship.

About Puppet

Puppet’s core mission is to eliminate soul crushing work. We created the industry standard for managing infrastructure as code. And we didn’t stop there—our product portfolio has grown to help organizations automate across their entire software delivery lifecycle. With more than two-thirds of Fortune 100 companies using Puppet’s open source or commercial products, our code is helping power thousands of organizations across the world.

As the industry leader in DevOps solutions, we realize that our success is a collective effort; all made possible by the incredible people working here, our customers, partners, and Puppet community. Our culture is built on positivity, diversity, inclusivity and support—and we seek people who are resilient, entrepreneurial-minded, team players who continually strive to be incrementally better every single day. In our work together we aim to be curious, accountable, empathetic and, above all, collaborative. If this sounds like the environment you’d thrive in, why not say hello?

Learn more about Puppet by checking out the values we live by and the awesome benefits and perks we offer employees!

Puppet is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, ancestry, age, veteran status, disability, or any other protected class.

If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact +1-877-575-9775 for assistance.

 

Please see Puppet's privacy policy here.

 

 

An equal opportunity employer

Puppet is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, ancestry, age, veteran status, disability, or any other protected class.

If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact 877-575-9775 for assistance.

Staffing agencies: We do not accept unsolicited resumes. If you are not an approved Recruiting Partner and have not been approved to submit candidates for specific positions, we will not accept your submission. If you submit anyway, we will consider it a gift, free of charge! If you are interested in becoming an approved Recruiting Partner, please call us at 877-575-9775.

Puppet sites use proprietary and third-party cookies. By using our sites, you agree to our cookie policy.